Web analytics measure a visitor's trip once on your website.
This includes its drivers and conversions; for example, which web pages persuade people to send a request for information. Web analytics measures the performance of your website in a business-related context. The information gathered is typically compared against key performance indicators and used to track and improve a web site or marketing campaign's audience response.
In RealEstateWebsiteMasters we use Google Analytics as main generator our data. Google Analytics is the most popular and powerful system available and most important it is free. We only charge our clients a small fee for setting up the system and taking the time to explain to you how to take advantage of this great tool.